Introducing
Julia
"I believe art has a place in the everyday. Whether it’s a print in your hallway or an original in your sanctuary, my hope is that my work brings a sense of calm, beauty, and belonging into your life."
JULIA SOFTLEY - FOUNDER & CREATOR
ABOUT THE ARTIST
Julia Softley, a newly established illustrating artist based in Perth, captivates viewers with her self-taught techniques.
Her work indulges the eye in beauty, color, and tone, showcasing a unique artistic perspective honed over years of diverse creative experiences.
From a young age, Julia was immersed in a world of craft, textiles, and music, nurturing her innate creative talents. Through years of developing meticulous hand skills and an attentive eye for detail, she built a strong illustrative foundation.
This early passion led her to pursue Fine Art studies for four years, further refining her artistic abilities, specialising in Watercolour pencil Julia loves to study the pigments, colour theory and link colour with emotional triggers via her visuals.
FASHION AND ENTREPRENEURSHIP
SKILLSET
Following her art education, Julia transitioned into the world of fashion. This exposure to design and business sparked an entrepreneurial spirit, culminating in the launch of her first clothing line in 2009.
Over the next 14 years, she built a successful career in womenswear apparel, exercising her talents for color, pattern, and collection innovation.
Now Julia connects both her fashion background to her visual storytelling through her art practice and Educating others.
BRINGING TOGETHER AESTHETIC AND STYLE
THE ART TODAY
Julia with heart and soul now focuses on her role as an 'aquarelle pencil specialist'. Her artworks showcase the culmination of technically masterful application, her rich creative experiences, influenced by a lifelong appreciation for color and tones through fashion and visual arts.
Drawing inspiration from organic movement, fashion, and botanical landscapes, her visuals captivate the eye through thoughtful compositions and aesthetically pleasing, accomplished techniques.
Using watercolour pencils as her primary medium, Julia explores the emotional resonance of colour, layering compositional pigment with intention and care. Julia's work isn’t just visual — it’s reflective. Each piece is an invitation to slow down, reconnect, and find meaning in softness.
FOR LONGEVITY AND QUALITY
SUSTAIBABLE PRACTICE
At Julia Softley Studio, sustainability and longevity are at the heart of every artwork.
Originals are created with museum quality pigments on european archival paper to ensure lightfastness in colour can endure 100+ years.
Fine art and canvass prints are also produced on archival paper using eco-certified inks and carbon-neutral printing processes.
This commitment ensures every piece not only celebrates beauty but also honours the environment — crafted to endure, inspire, and be treasured for generations. From responsibly sourced materials to thoughtful, packaging, every detail reflects a promise of sustainable artistry and timeless quality.
